The quickest way to get to know a city is to step into the dining tables in the city; The most convenient way to understand the mainstream fashion essence of world food culture is to walk into the "Blano" Western Restaurant! After 12 years of deep cultivation and market testing, Brano Western cuisine is known as a folk exchange base for Chinese and Western cultures.

Originating from Italy

Italian cuisine originating from the Roman Empire period is known as the "mother of Western cuisine"! Many classic dishes and cooking techniques in contemporary Western cuisine originate from Italy, such as pizza, pasta, tiramisu, and so on. The name of the Brano restaurant is based on the colorful island of "Brano" in Venice, Italy, a small island full of rich life atmosphere and human spirit of struggle. At the beginning of the brand's establishment, Blano Western Food set a joyful "family style Italian cuisine" as its theme, committed to bringing authentic Italian cuisine and the core culture of Western food to Chinese consumers.

Zhao Shuyong, founder of Brano Western Cuisine

Prosperous in Chengdu

Chengdu, as the "Capital of World Cuisine" recognized by the United Nations, provides a cultural soil for the integration of Chinese and Western cultures for Blano. In this context, Brano Western cuisine not only retains the traditional flavor of Italian cuisine, but also cleverly integrates the food culture and aesthetic habits of various countries around the world and China, thus becoming a bridge for cultural exchange between China and the West. Out of over 60 restaurants in Blano, 28 have settled in Chengdu.

Environmental aesthetics integrates Chinese and Western aesthetics

The Branosi restaurant incorporates rich cultural elements in its spatial design. For example, when using materials such as wood and glass, restaurants pay attention to the combination and coordination with Western decorative elements, making the overall style both warm and friendly in Chinese style, and elegant and fashionable in Western style; The restaurant pays attention to functional division and streamlined design in spatial layout, which not only meets the needs of customers for dining, resting, etc., but also maintains the transparency and openness of the space. This design not only embodies the flexibility of Chinese spatial layout, but also incorporates the practicality and modernity of Western spatial design.

Every restaurant in Blano not only allows customers to enjoy delicious food, but also allows them to feel the collision and integration of Chinese and Western cultures.

Creating an Atmosphere to Promote Global Integration

Branosi Restaurant focuses on creating a comfortable and elegant dining atmosphere. The 60 restaurants under its umbrella have different styles and themes, and the decoration and layout inside the restaurants have been carefully designed to provide customers with adining environment that meets their work and life needs, whether elegant, refined, relaxed, or pleasant. The creation of this atmosphere helps promote communication and understanding among customers from different cultural backgrounds.

Based on global integration and creating new products

Branosi Restaurant also spares no effort in innovating its dishes. It not only provides authentic Italian dishes and classic dishes introduced from all over the world, but also introduces a series of fusion dishes in combination with Chinese taste preferences. These dishes not only preserve the original flavor of Italian cuisine, but also incorporate typical cooking techniques and ingredients from China and other countries around the world, meeting the taste needs of different customers.

For example, during the height of summer and the World Games, Bravo's seafood and beef dishes were introduced with 17 new dishes at once. The M5 grade Australian pure grain fed Wagyu beef, known as the "Hermes" of the steak industry, was paired with classic Spanish seafood rice, Nanyang style curry seafood noodles, and other dishes. The latest and hottest flavors from various countries were cleverly mixed into Western cuisine, bringing customers a brand new taste experience through this cross-border attempt.

Another Brano's signature dish, "Wellington Steak", is praised as the Buddha jumps over the wall in Western food. This combination of traditional Western food and Chinese cooking techniques not only retains the classic elements of Western food, but also integrates the unique flavor of Chinese food, making the dishes more colorful and satisfying customers' pursuit of new tastes.

Carefully select ingredients and create unique flavors

In terms of ingredient selection, Branosi restaurant also emphasizes the integration of Chinese and Western cuisine: selecting high-quality Italian and other mainstream Western food ingredients, and combining them with local Chinese ingredients to create unique dish flavors. The fusion of these ingredients not only enriches the taste and nutritional value of the dishes, but also reflects the exchange and integration of Chinese and Western cultures.

"We have been looking for the sparks of th1e collision between China and the West in the food materials. For example, our newly launched Fried Rice with black pepper and filet beef, which maximizes the charm of rice, becomes a hot sale when it goes online, and is widely welcomed by Chinese and foreign diners," said Guo Yuanxin, executive chef of Bulano Western Food.

Colorful Window for International Exchange

As a window for cultural exchange between China and the West, the Branosi restaurant not only attracts a large number of Chinese consumers to taste delicious food, but also attracts numerous foreign tourists to experience China's catering culture. Several international travel agencies have also designated Branosi Restaurant as a cooperative restaurant for international exchange and tasting in their promotion and route design for inbound tourism. This cross-cultural communication and interaction helps to enhance understanding and friendship between people from different countries.

A joyful platform for cultural dissemination

Through the platform of Branosi Restaurant, Chinese food culture can be showcased and disseminated to the international community. At the same time, the catering culture of mainstream Western cuisine countries such as Italy has also been widely spread and accepted in China. This two-way cultural dissemination helps promote the exchange and integration of Chinese and Western cultures.

Parents of many universities in Chengdu often choose Brano Western cuisine when cultivating their children's international thinking and learning about Western culture and etiquette, providing real-life education and visual experiences that integrate education with food.

Blano Western cuisine has risen from a restaurant to a window for cultural exchange between China and the West, reflecting the exchange and integration of Chinese and Western cultures in brand background, spatial design, dish innovation, and social influence. This integration not only enriches the connotation and extension of catering culture, but also provides a living platform for people from different cultural backgrounds to understand and communicate with each other.